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By Bill, on June 12th, 2011% In order to have a successful webinar you must first establish a purpose for your webinar. Is it to teach, train, inform, excite, impress, market or a combination of these aspects? Do you know exactly the products or services you wish to promote through a webinar? Do you have a clear idea of what to talk about during the webinar? . . . → Read More: How to define the purpose for your webinar
By Bill, on April 20th, 2011% This is the first post in a series of posts, videos and articles about customer relationship building. Webinars and teleseminars are a great way to build relationships with your customer, clients and prospects. . . . → Read More: Improve Your Customer Relationships with Webinars
By Bill, on April 8th, 2011% Defined: “Unique Sales Proposition” An intentional, clearly visible means of separating yourself from others to create a competitive edge. It’s what makes you different from others used as an advantage. What is it about you that’s better than the rest stated in a way that engages prospects. That’s your “unique sales proposition”.
Let me . . . → Read More: What’s a Unique Selling Proposition (USP) ?
By Bill, on January 29th, 2011% Sometimes the key to increasing you sales, especially if you are already fairly successful, is finding new markets. By new markets, I don’t necessarily mean entirely new markets. Sometimes yes…but sometimes a product or service has a very specific market. I’m not going to change that, or wiggle my nose and create one for you. I just want to help you look outside your comfort zone and find as many possibilities as you can. . . . → Read More: Get Out Of Your Comfort Zone
By Bill, on January 23rd, 2011% The key to building a relationship with your customers and prospects is to understand what their needs are, and then helping them to achieve those goals and perhaps to reach a buying decision by providing the kind of information that will allow them to make an informed buying decision. To do that you not only need to have done sufficient market research to understand their needs, you need to see enough demand for the profitability of your product to be viable. Your blog and your support desk can help you to do that market research based on a number of factors those interaction avenues provide. . . . → Read More: Relationship Building Through Support
By Bill, on October 26th, 2010%
I am recommending these video creation tools that I actually use for promoting websites and products. They are from the same little company out in California. As I told them, I’ve been creating software for businesses for over 30 years, and I really appreciate great software when I run into it, and all 3 of their products are now in my personal list of ‘Great Software.’ . . . → Read More: Services We Recommend – 10/27/2010
By Bill, on October 25th, 2010% The old saying about time being money may be true, but equally as true is the statement that communication is money. Good communication leads to greater productivity and efficiency, and a lot more fun! Here are some free technology tools that will keep you, your customers and prospects, and your team feeling like you’re working across the hall from each other, not across the globe: . . . → Read More: Online Communication Tools For Business Marketing Entrepreneurs
By Bill, on October 9th, 2010% This unusual marketing concept can make a huge difference in the sales and profits of almost any type of business. Anytime you sell only a specific product or service, and your customer wants something else and you know who can provide it, that’s the time to initiate this concept. You will end up making more money selling your competitor’s product than you do from your own product or service. . . . → Read More: You Can Make a Fortune in Extra Profits Selling Your Competitor’s Product
By Bill, on August 6th, 2010% I guarantee that if you’ll get busy early Monday morning, using these four tips or even your own personal wisdom, you’ll start the next sales cycle with as little of the “Stormy Monday’s” as possible! Plus, when you’re busy, you don’t have time to brood over the zero’s currently on the board, or time to revel in last cycle’s successes. . . . → Read More: 4 Stormy Monday Tips for Sales Professionals
By Bill, on July 3rd, 2010% You’ve done everything you’ve learned so far, when it comes to following up with contacts, subscribers and paying customers. But you’re just not seeing the results that all the articles say! The truth is it takes more than techniques to drive your follow-up into its ‘zone’. It takes a sympathetic understanding of your customer, and some very fine details you can use to pick and fine-tune your efforts. . . . → Read More: Effective 10 Point Follow-Up Checklist
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